Roberto Grassi starts his licensing career in 1990 and today is one of the most qualified  Government and Institutions Brands licensing specialist.

He has been managed Professional Licensing Group for twelve years  as Masterlicensee of the Brands owned by Italian Government  Marina Militare, Aeronautica Militare, Esercito Italiano, Frecce Tricolori, Polizia, etc and for eight years as Masterlicensee of the Name and the Logo of the City of Milan. He created the whole merchandising and retail project for these Brands bringing them to international  visibility.

In 2018 he decides to join IBC Lugano to support IBC with his expertise and make his licensing experience wider on international markets.